The Tribune Company is hiring brass from radio with no newspaper experience, so they preemptively have set out to make fun of their latest hire, former Clear Channel programming exec Marc Chase.

The NY Times reports:

Since Mr. Chase is another career radio man, Tribune decided to mock itself before any critics could.

Tribune.com posted his mock resume:

Vocabulary Advisorist for George W. Bush
President of the United States of America
Washington DC, 2004-present

eBay
President of Buying Crap
San Jose, California 2003-2004

Google
Executive Vice President of Finding Crap Anywhere
Mountain View, California 2001-2002

We're still flummoxed by Zell's April Fools 'joke'.

We don't know if we can handle too much more.