Barbie, The Movie

We’re big Barbie fans here at the FBLA, but the news that our favorite fashion doll is going live-action leaves us feeling uneasy. Allowing a mere mortal to portray the fantasy icon seems like a disaster in the making. Especially cause the doll so closely resembles a tranny.

The Hollywood Reporter has details of the movie deal:

After months of negotiations, Universal has acquired the rights to the iconic Mattel toy to make a live-action feature.

Laurence Mark, whose credits include “Jerry Maguire” and “Julie & Julia,” is producing.

Barbie, celebrating her 50th anniversary as one of the top toy brands in the world, has never been adapted into a live-action film, though not for Hollywood’s lack of trying. Mattel has been extremely protective of the toy, which has generated billions of dollars, wanting nothing to tarnish the polished image.

So why allow a live-action movie now? Mattel must need the money.

Oh, and Barbie and her images are the trademarked, copyrighted property of Mattel, whose lawyers scare the hell out of us.

Launch a social media campaign that will build your brand and deliver results in our online Social Media Marketing Boot Camp starting June 7. Speakers include Abigail Cusick (Bravo Digital), Gregory Galant (Sawhorse Media), Alex Leo (Thomson Reuters Digital), Jim Tobin (Ignite Social Media), and many more. Read the reviews.