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‘Schweddy Balls’ Ice Cream Pays Homage to SNL, NPR

Ben & Jerry’s is introducing a new ice cream flavor, “Schweddy Balls,” and it’s more appetizing than the name suggests. The company describes the limited edition flavor as “fair Trade vanilla ice cream with a hint of rum and is loaded with fudge-covered rum balls and milk chocolate malt balls.” My mouth’s watering just thinking about those balls.

“Schweddy Balls” is inspired by the beloved Saturday Night Live skit featuring a fake NPR show called The Delicious Dish. In the sketch, Alec Baldwin plays special guest Pete Schweddy, whose culinary specialties are his balls – popcorn balls, rum balls, cheese balls, and more. “No one can resist my Schweddy balls,” brags Baldwin.

The ice cream flavor is available nationwide, sold in both pints and Ben & Jerry’s Scoop Shops.

Check out the classic SNL skit after the jump:

Schweddy Balls from Land Shark on Vimeo.

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