Andrew Ross Sorkin, the young New York Times columnist and creator of Dealbook, has had precipitous rise up the ranks of the NYT. While his story is rare, it’s interesting to hear for any budding journalists out there.
Speaking to Benzinga, Sorkin talked about his early start at the newspaper. It turns out his first assignment was a mistake.
I started here when I was 18 years old as an intern if you will, and I used to Xerox and staple. I had no intention of putting two words together, let alone a sentence. I got lucky very early on; an editor who didn’t know how old I was assigned me a story to write, and didn’t realize I was still in high school.
Not everyone can be that lucky, but Sorkin ran with it and even parlayed the internship into a job after he graduated college, working in London with a focus on mergers and acquisitions. In 2001, he moved back to the U.S. and soon after started an email list which eventually turned into the Dealbook website. Here’s his experience in creating that list, and why he chose to do so.
Two things happened, and it really goes back to the email. When we started the email it was really about “how can we get in front of this community?” We had this newspaper that got in front of a lot of people, but we wanted to truly get in front of them, and make sure people were reading everything. I was also spending an inordinate amount of time on the internet every day finding stories. I figured if we could aggregate stories that would be a really great service, and at the same time show off what we felt was our great competitive content.
The big issue was how do we take this audience, that is really only having that touch point with us once a day, how can we migrate this and have a tighter relationship with this community, and that’s where the website came in.
Be bold and take every opportunity, that seems to be the moral of that story.
(h/t Talking Biz News)