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From Digital To Print: Apparently You Gotta Build A Site With 1.8 Million Monthlies

Want to transition from digital to print? Will Leitch did it, after founding Deadspin.com—which now gets 1.8 million monthly readers according to Gawker.

Leitch left Deadspin in 2008 to become a contributing editor at New York Magazine, so this isn’t really big news, but with his fourth book coming out in May, the Atlantic decided to talk to Leitch about the future of news.

I, like many, am firm in the belief that people will always pay for quality journalism. We haven’t figured that out exactly how that works yet, and I certainly wouldn’t trust any journalist to figure out how. (Most journalists I know don’t even know how overdraft protection on their checking account works.) But it has to be out there. We’ll get there. It will all sort itself out. It’s just going to take time.

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