TVNewser Jobs PRNewser Jobs AgencySpy Jobs SocialTimes Jobs

McGraw Hill Revenue Drops 5.7%; Broadcasting Division Falls 22.9%; BusinessWeek’s Profit Plummets

McGraw-Hill Cos. broadcasting division’s revenue dropped 22.9 percent this quarter, reflecting a “softness” in local and national advertising and a lack of political ads, the company reported today. The broadcasting group, which consists of four ABC affiliates, earned $18.3 million for the textbook publisher.

The company also reported that BusinessWeek magazine, which it publishes, saw a 39.8% drop in ad pages this quarter compared to Q1 2008. BusinessWeek magazine and the rest of the Information & Media group’s profits plummeted 76.4% to $2.8 million.

McGraw-Hill’s profits overall fell 22 percent, and revenue fell 5.7% to $1.1 billion.

Mediabistro Course

Social Media 201

Social Media 201Starting October 13Social Media 201 picks up where Social Media 101 left off, to provide you with hands-on instruction for gaining likes, followers, retweets, favorites, pins, and engagement. Social media experts will teach you how to make social media marketing work for your bottom line and achieving your business goals. Register now!