PR Profit Margins Shrink To 15 Percent

Consulting firm Stevens Gould Pincus released their 2009 Best Practices Benchmarking Report yesterday, finding that even spin isn’t recession-proof. The average that PR companies charge their clients fell 26% last year, to $10,322, according to the survey, which polled 106 agencies in the US and Canada.

Profitability fell 20.8% to 15.6% of revenues. Wait, you mean to tell us that PR firms are still enjoying profit margins of over 15 percent? Are you kidding? That’s incredible. Quitcherwhining.

(h/t PRNewser)

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