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Thursday, Aug 28

CNN Tops All Broadcasters on Night #3 of DNC

Breaking: After two nights of beating ABC and CBS at 10pmET, CNN also topped NBC as well last night in the hour. Here is the breakdown in Total Viewers and the A25-54 demo.

>Update: In Time Period Data (10-11pm) CNN comes in first. In Program Data (10-11:03pm), which was the length of the NBC & CBS broadcasts, NBC is first.

Time Period Data
CNN — 5.383M total viewers / 2.318 A25-54
NBC — 5.361M total viewers / 2.400 A25-54
ABC — 3.483M total viewers / 1.304 A25-54
CBS — 3.462M total viewers / 1.458 A25-54
FNC — 2.699M total viewers / 689,000 A25-54
MSNBC — 2.270M total viewers / 1.024 A25-54

Program Data
NBC — 5.464M total viewers / 2.449 A25-54
CNN — 5.375M total viewers / 2.314 A25-54 (10-11p)
CBS — 3.535M total viewers / 1.489 A25-54
ABC — 3.483M total viewers / 1.304 A25-54 (10-11p)
FNC — 2.572M total viewers / 666,000 A25-54 (10-11p)
MSNBC — 2.270M total viewers / 1.024 A25-54 (10-11p)


Every network, with the exception of CNN, was down in the 10pmET hour last night from Tuesday night. Sen. Joe Biden was the 10pmET speaker last night. Hillary Clinton was the speaker Tuesday night at 10pm.

Also, for the third night in a row, ABC is the only broadcast network to grow its audience from the lead-in. Supernanny averaged 3.24 million; ABC's convention coverage at 10pmET averaged 3.48 million, up 7%.

cnnposter_8-28.jpg

(CNN touts its Tuesday win with a big poster at the front of the CNN Grill in Denver.)


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