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Evening News Ratings

Evening News Ratings: Week of January 27

EveningNewsNewThe three evening newscasts had their best week in three years last week as winter’s cold grip keeps millions of viewers inside and tuned in. A combined 28.23 million viewers watched one of the three newscasts last week, the most since the week of January 31, 2011.

All three broadcasts were up week-to-week and year-over-year with “CBS Evening News with Scott Pelley” showing the most growth in viewers (+20%) and “ABC World News with Diane Sawyer up the most in the demo (+21%) compared to the same week last year. In fact, Sawyer’s broadcast ranked #1 Monday and Wednesday among younger viewers with Monday’s broadcast seeing its best demo viewership since Feb. 1, 2011.

“NBC Nightly News with Brian Williams” was tops again in both measurements and also seeing double digit growth: +12% in viewers and +11% in the demo. With a series of winter storms affecting much of the nation this week, and Williams anchoring form the Winter Olympics in Sochi beginning Thursday, the evening newscasts could see another banner week.

Numbers for the week of January 27, 2014:

NBC ABC CBS
• Total Viewers: 10,474,000 9,400,000 8,357,000
• A25-54: 2,821,000 2,703,000 2,296,000


Evening News Ratings: Week of January 20

EveningNewsNew27.2 million viewers watched one of the three evening newscasts last week as polar vortex part deux gripped much of the nation. All three broadcasts experienced double-digit growth among younger viewers from the week prior. All three also showed year-over-year growth which, last year, included Pres. Obama’s second inauguration.

“ABC World News with Diane Sawyer” had the most year-over-year growth, up +11% in viewers and up +13% in the demo. “NBC Nightly News with Brian Williams,” which has been a consistent No. 1 for more than four years, was also up: +10% in viewers and +2% in the demo. “CBS Evening News with Scott Pelley” was up +9% in viewers and up +4% in the demo.

Numbers for the week of January 20, 2014:

NBC ABC CBS
• Total Viewers: 10,122,000 9,174,000 7,855,000
• A25-54: 2,585,000 2,479,000 2,117,000

Evening News Ratings: Week of January 13

EveningNewsNewOf the three network evening newscasts, the “CBS Evening News with Scott Pelley” was up the most in viewers (+4%) but down the most in the younger demo (-13%) compared to the same week last year.

For the 227th week in a row, “NBC Nightly News with Brian Williams” was the most-watched evening newscast, and grew its audience +3% year-over-year. “Nightly” was down -6% in the demo. The NBC broadcast has won in A25-54 viewers for 268 of the past 269 weeks.

“World News with Diane Sawyer” was down -1% in viewers and down -3% in the demo vs. last year.

Numbers for the week of January 13, 2014:

NBC ABC CBS
• Total Viewers: 9,404,000 8,468,000 7,485,000
• A25-54: 2,329,000 2,175,000 1,788,000

 

In From the Cold: Evening Newscasts See Biggest Viewership in Years

EveningNewsNewAn extremely cold week in most of the U.S. kept viewers indoors, with their TVs turned on — especially around evening news time. A combined 28.17 million viewers watched one of the three evening newscasts last week, the most in since the week of January 31, 2011 when 28.46 million tuned in.

Scott’s Pelley‘s “CBS Evening News” posted its best viewer performance in more than seven years, since Katie Couric‘s debut week in Sept. 2006. “ABC World News with Diane Sawyer,” had its most-watched week since January 31, 2011. And “NBC Nightly News with Brian Williams” had its best week since the 2012 London Olympics.

“Nightly” won the week in viewers and the demo, with a 1.2 million viewer lead on “World News.” The ABC newscast was No. 1 in the A25-54 demo Friday night with a 170,000 edge on NBC. Compared to the same week last year “Nightly” was up the most in viewers: up +11% (and up +5% in the demo) while “World News was up the most in the demo, up +11% and also up +11% in viewers. “CBS Evening News” was up +13% in viewers and up +4% in the demo year-over-year.

Numbers for the week of January 6, 2014:

NBC ABC CBS
• Total Viewers: 10,693,000 9,422,000 8,051,000
• A25-54: 2,725,000 2,461,000 2,114,000

Andrew Tyndall Responds to ABC: They’re Confusing Quantity With Quality

TyndallWorldNewsAndrew Tyndall is firing back at ABC News’ criticism of his 2013 report on the three evening newscasts saying it is the network—and not him—that is confused.

“When ABC refers to its ‘best season,’ I believe it is confusing quantity (audience size per Nielsen) with quality, as the saying goes,” Tyndall writes on his blog.

As we noted earlier, Tyndall operates a subscription business in which he collects and packages data on the three evening newscasts and sells it to clients. CBS and NBC subscribe to the service — at $15,000 a year. ABC canceled its subscription 10 years ago. Clients get a weekly report on anchor rotations, story teasing patterns, story coverage rankings based on time allotted to each, comparison of hard vs. soft news coverage, and more.

In his 2013 report he writes, “ABC’s newscast is now certifiable Disneyfied.” Tyndall denies ABC cancelling their subscription has any influence on his critical analysis. He added he has no issue with the network’s mission to give their viewers “information that is relevant to their everyday lives,” but suggests that isn’t the same as presenting a serious newscast.

Evening News Ratings: Week of December 30

EveningNewsNewAs 2013 wound down, and 2014 began, “NBC Nightly News with Brian Williams” maintained its grip on the No. 1 spot in the evenings. Last week, “Nightly” drew its largest audiences in both total viewers and the A25-54 demo in five weeks.

Compared to the same week last year the NBC newscast saw the most total viewer growth: +14%, while No. 2 “ABC World News with Diane Sawyer” saw the most younger viewer growth: +9%. “CBS Evening News with Scott Pelley” was up in viewers: +4% but down in the demo -9% compared to last year.

Due to the New Year’s holiday, all three broadcasts were retitled Tuesday and Wednesday and are based on 3-day averages (Mon, Thurs, Fri).

Numbers for the week of December 30, 2013:

NBC ABC CBS
• Total Viewers: 10,147,000 9,195,000 7,534,000
• A25-54: 2,582,000 2,275,000 1,840,000

Evening News Ratings: Week of December 23 & Q4 2013

EveningNewsNew“NBC Nightly News with Brian Williams” caps off 2013 atop the evening news broadcasts, leading “ABC World News with Diane Sawyer” by +1,107,000 total viewers and +236,0000 A25-54 viewers for the week of December 23. Sawyer’s broadcast leads “CBS Evening News with Scott Pelley” by +1,018,000 and +884,000, respectively.

“World News” and “Evening News” were both down compared to the same week last year: Sawyer’s broadcast was down -4% in total viewers and -38% in the A25-54 demographic, while Pelley’s was down -3% and -43%, respectively. “Nightly News” was up slightly, +1%, in total viewers and down -32% in the demo.

Note: the averages are based on three days (Monday, Thursday and Friday) due to the Christmas holiday.

Numbers for the week of December 23, 2013:

NBC ABC CBS
• Total Viewers: 8,725,000 7,618,000 6,537,000
• A25-54: 2,116,000 1,880,000 996,000

 

 

 

As for the fourth quarter: Read more

Evening News Ratings: Week of December 16

EveningNewsNew“NBC Nightly News with Brian Williams” had a 1.3 million viewer lead on No. 2 “ABC World News with Diane Sawyer,” while Sawyer kept a 870,000 viewer lead on No. 3. “CBS Evening News with Scott Pelley” last week.

Compared to the same week last year, all three broadcasts are flat in total viewers and down in the A25-54 demographic: NBC is down -29%, ABC is down -37% and CBS is down -41%.

All three broadcasts were also down compared to last week.

Numbers for the week of December 16, 2013:

NBC ABC CBS
• Total Viewers: 9,211,000 7,919,000 7,049,000
• A25-54: 1,698,000 1,306,000 1,094,000

Evening News Ratings: Week of December 9

EveningNewsNew“NBC Nightly News with Brian Williams” had a one million viewer lead on No. 2 “ABC World News with Diane Sawyer,” while Sawyer kept a 900,000 viewer lead on No. 3. “CBS Evening News with Scott Pelley” last week.

Only Pelley’s broadcast saw viewership growth compared to the same week last year: up +3% in total viewers but down -7% in the demo.

NBC and ABC were down as well in the demo compared to last year. NBC was down -12% and ABC was down -6%.

Numbers for the week of December 9, 2013:

NBC ABC CBS
• Total Viewers: 9,299,000 8,286,000 7,364,000
• A25-54: 2,366,000 2,043,000 1,877,000

Evening News Ratings: Week of December 2

EveningNewsNew“NBC Nightly News with Brian Williams” wins the evenings once again and does so by growing its total viewer and demo audience compared to the same week last year, the only broadcast to do so. It also enjoyed a 1.58 million viewer lead on its closest competitor, ABC “World News with Diane Sawyer

“CBS Evening News with Scott Pelley” was up the most in total viewers: +15%, and even topped “World News” on two nights last week: by 148,000 viewers on Wednesday and by 91,000 viewers on Thursday.

CBS was down -4% year-over-year in the demo while ABC was up +1% in viewers and down -1% in the demo.

Numbers for the week of December 2, 2013:

NBC ABC CBS
• Total Viewers: 9,572,000 7,985,000 7,487,000
• A25-54: 2,390,000 2,043,000 1,811,000

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