TVSpy FishbowlNY FishbowlDC FishbowlLA SocialTimes MediaJobsDaily more GalleyCat AppNewser UnBeige AgencySpy PRNewser 10,000 Words AllFacebook AllTwitter semanticweb.com

CBS Evening News: Low, Low Ratings

Viewers aren’t tuning into the CBS Evening News with Bob Schieffer, the AP reports. “The show’s average of 6.1 million viewers last week was the lowest since Nielsen Media Research began measurement with ‘people meters’ in 1987 — and likely the lowest for many years before that.”

“Our focus right now is on the content of the broadcast,” said CBS News spokeswoman Sandra Genelius. “We realize it will take time for the audience to respond to the changes we’re making. The journalism is strong, the spirit is fresh and the initial reaction has been very positive.”

MEDIABISTRO EVENTS

Use Social Media to Market Your Business

Launch a social media campaign that will build your brand and deliver results in our online Social Media Marketing Boot Camp starting June 7. Speakers include Abigail Cusick (Bravo Digital), Gregory Galant (Sawhorse Media), Alex Leo (Thomson Reuters Digital), Jim Tobin (Ignite Social Media), and many more. Read the reviews.