So tonight on American Greed at 9pmET on CNBC, Dennis Kozlowski will, according to today's ad in the Wall Street Journal, "tell all in his first interview from behind prison walls." That would be excluding this one, on 60 Minutes from March, 2007. Or this one, from FBN in November. Or the clips CNBC played from the interview the same day as the FBN hour-long sit-down.

But the gray area of "firsts" and "exclusives" may be trumped by the fact that the name of the interview subject himself is misspelled (its Kozlowski, not Koslowski) in the WSJ ad:



> Update: Brian Steel, CNBC's VP of Public Relations, tells TVNewser, "We made a mistake. The ad did not go through the regular editing process."