TVSpy LostRemote AgencySpy PRNewser FishbowlNY FishbowlDC SocialTimes AllFacebook 10,000 Words GalleyCat UnBeige MediaJobsDaily

CNN Has Lowest Viewer Night in 4 Years; Lowest Demo Night in Nearly 9 Years

CNN hit new low viewership totals during prime time Friday night (8-11pm) in both Total Viewers and A25-54 viewers.

Up against NBC’s Olympic Opening Ceremony coverage, CNN averaged just 85,000 A25-54 viewers during Campbell Brown (8p), Larry King (9p) and Anderson Cooper (10p). An average that low has not been seen since May, 23, 2001. And the Total Viewer average of 382,000 was the lowest since Dec. 23, 2005.

And while all the cable news channels saw reduced viewing levels due to the massive audience that flocked to NBC — only CNN saw its audience cut in half from Thursday night in both younger viewers and Total Viewers.

Mediabistro Course

Podcasting

PodcastingLearn to develop, create, and launch your own podcast! Starting October 23, Steve Belaner, the host of the weekly podcast The Gamut, will teach you how to determine the goals of your podcast, perfect your concept, contact and book guests, market your podcast, and get your show up and running in just a few weeks. Register now!