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Friday, Jun 10
CNN: "Meaningful & Sustainable Ratings Growth" Is A Couple Of Years Away
Jon Friedman asks Jon Klein what it will take to make CNN's ratings climb: "We have to first consistently deliver on one identity. Then we have to market it on the air. It's going to take a couple of years to show meaningful and sustainable ratings growth." Hopefully CNN won't want another identity in a couple of years!
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