Dateline Has Strong Friday

•

Friday evening’s “Dateline NBC” set a season high with 8 million viewers, winning the 9pm time slot and coming in second for the night in Total Viewers. The episode was “Mystery at Lost Dog Road” in which “Roger Brauburger recounts the troubling story of his childhood friend, Bob Duke, and the tragic crime that would change both of their lives.”

Create a social media strategy, launch your campaign, and track the results in our Social Media Marketing Boot Camp starting February 16. The online event and workshop will feature speakers including The Onion‘s Baratunde Thurston (left), Facebook’s Morin Oluwole, and bitly’s Tim Devane. Register now.