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Evening News Ratings: Week of Apr. 7

ABC’s World News with Charles Gibson took back first place again last week in the A25-54 demo and in Total Viewers, one week after Nightly News placed first in both categories.

Week-to-week, ABC was the only network to show gains in Total Viewers. All three networks saw decreases in the demo.

Last week’s World News featured the first installment of “21 and the World is Yours.”

Total Viewers: ABC: 8,030,000 / NBC: 7,920,000 / CBS: 5,560,000

25-54 demo: ABC: 2,520,000 / NBC: 2,360,000 / CBS: 1,760,000

25-54 rating: ABC: 2.0/8 / NBC: 1.9/8 / CBS: 1.4/6

Mediabistro Event

“Vine: Create Quick Social Video to Market Your Brand” Webcast is Today at 4 pm ET

Bring your Twitter efforts and information to life with this popular video app. Find out how in our Vine webcast taking place today, June 19, from 4-5 pm ET. Gemma Craven (left), EVP, New York group director of Social@Ogilvy, will discuss how her team has created interactive videos for brands to get their message heard. Register soon.