TVSpy LostRemote AgencySpy PRNewser FishbowlNY FishbowlDC SocialTimes AllFacebook 10,000 Words GalleyCat UnBeige MediaJobsDaily

Evening News Ratings: Week of August 20

“NBC Nightly News with Brian Williams” held an +800,000 viewer lead on #2 “World News with Diane Sawyer” last week.

“Nightly” leads in younger viewers as well, by 301,000 viewers, but “World News” continues to narrow the gap delivering the smallest margin (season-to-date) since the 2008-09 season.

All three shows were down compared to the same week last year when the toppling of Tripoli, Hurricane Irene and the East Coast earthquake were big news.

Friday’s “CBS Evening News” was retitled due to NFL Preseason Football and is excluded from the averages.

  • Numbers for the week of August 20, 2012:
NBC ABC CBS
Total Viewers 7,807,000 7,050,000 5,450,000
A25-54 2,101,000 1,794,000 1,595,000
Mediabistro Course

Social Media 101

Social Media 101Get hands-on social media training for beginners in our online boot camp, Social Media 101. Starting September 4, social media and marketing experts will help you determine the social media sites that matter most to you, based on your personal and professional goals. Hurry, this boot camp starts next week! Register now!