TVSpy LostRemote AgencySpy PRNewser FishbowlNY FishbowlDC SocialTimes AllFacebook GalleyCat UnBeige MediaJobsDaily

Evening News Ratings: Week of February 14

The evening news ratings saw a drop-off last week in viewership, when compared to the week prior. All three shows were also down year-over-year during what was a busy week of news in February 2010.

An interesting stat about TV use last week. Week-to-week, the 6:30p-7p Households using television (HUT) level was down -5%, while the People Using Television (PUT) levels among Adults 25-54 was down -7%..

Numbers for the week of Feb. 14:

NBC ABC CBS
• Total Viewers: 9,030,000 7,970,000 6,100,000
• A25-54: 2,620,000 2,130,000 1,920,000
Mediabistro Course

Content Marketing 101

Content Maketing 101Almost 60% of businesses use some form of content marketing. Starting December 8, get hands-on content marketing training in our online boot camp! Through an interactive series of webcasts, content and marketing experts will teach you  the best practices for creating, distributing, and measuring the success of your brand's content. Register now!