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Evening News Ratings: Week of July 23 & July Sweeps

“NBC Nightly News with Brian Williams” began broadcasting from London mid-week last week, and it appears the show is getting an Olympics boost. “Nightly” is up +10% in Total Viewers and up +14% in younger viewers vs. the week prior and up vs. the same week last year (+6% in both measurements).

Compared to the week leading up to the Beijing games four years ago, “Nightly” improved +10% in total Viewers and +1% in younger viewers.

And, once again, the “CBS Evening News with Scott Pelley” is showing the most improvement: +9% in Total Viewers and +8% in A25-54 viewers compared to the same week last year.

“World News with Diane Sawyer,” with substitute host Josh Elliott on Thursday and Friday, was down year-over-year.

“Nightly” also wins the July sweep (numbers after the jump) with a nearly +600,000 viewer lead on “World News” and a 2 million lead on “Evening News.”

  • Numbers for the week of July 23, 2012:
NBC ABC CBS
Total Viewers 8,525,000 7,248,000 5,994,000
A25-54 2,429,000 1,910,000 1,701,000

  • Numbers for July 2012 Sweep:
NBC ABC CBS
Total Viewers 7,818,000 7,220,000 5,803,000
A25-54 2,194,000 1,889,000 1,705,000
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