TVSpy LostRemote AgencySpy PRNewser FishbowlNY FishbowlDC SocialTimes AllFacebook 10,000 Words GalleyCat UnBeige MediaJobsDaily

Evening News Ratings: Week of July 4

The evening news race is getting interesting. All three broadcasts were up last week in both Total Viewers and younger viewers compared to the same week last year.

“NBC Nightly News with Brian Williams” was #1 again, with #2 ABC “World News with Diane Sawyer” cutting its gaps with “Nightly” in both Total Viewers (-52% / 349,000 vs. 725,000 million) and A25-54 viewers (-4% / 374,000 vs. 390,000) compared to last year. Thursday’s “World News” was the #1 evening newscast, outperforming “Nightly” by 106,000 Total Viewers. Portions of Sawyer’s interview with Jaycee Dugard first aired on that broadcast.

And the “CBS Evening News with Scott Pelley” continues to show growth: +7% in Total Viewers and +8% in younger viewers compared to last year.

All broadcasts were based on four days (Tue-Fri) taking July 4th out of the average.

Numbers for the week of July 4:

NBC ABC CBS
• Total Viewers: 7,775,000 7,426,000 5,625,000
• A25-54: 2,315,000 1,941,000 1,735,000

Mediabistro Course

Social Media 101

Social Media 101Get hands-on social media training for beginners in our online boot camp, Social Media 101. Starting September 4, social media and marketing experts will help you determine the social media sites that matter most to you, based on your personal and professional goals. Hurry, this boot camp starts next week! Register now!