Evening News Ratings: Week of Sept. 25

After four weeks, the CBS Evening News with Katie Couric has dropped to third place in total viewers. An observer says of CBS: “They’ve returned to third place — right where they were with Schieffer.” NBC topped ABC by 610,000 total viewers. ABC beat CBS by 70,000 viewers.

But the battle for the 25-54 demo is, as Dan Rather would say, “tight as the rusted lug nuts on a ’55 Ford.” For the week of Sept. 25:

Total viewers: NBC: 8,170,000 / ABC: 7,560,000 / CBS: 7,490,000

25-54 demo: NBC: 2.1/9 / ABC: 2.0/9 / CBS: 2.1/9

Create a social media strategy, launch your campaign, and track the results in our Social Media Marketing Boot Camp starting February 16. The online event and workshop will feature speakers including The Onion‘s Baratunde Thurston (left), Facebook’s Morin Oluwole, and bitly’s Tim Devane. Register now.