Former NBC News Prez Shapiro Teaching “News From The Inside Out” At Tufts

You executive-produce Dateline NBC. You spend four years as president of NBC News. In September, you say you’re ready for a new challenge. So what do you do?

If you’re Neal Shapiro, you teach “News from the Inside Out,” a new course in the Communications and Media Studies department at his alma mater, Tufts University.

It sounds like an interesting course: “Why do so many broadcasts look the same? Why do major newspapers chase some stories and not others — and why are these often different from those aired on broadcast outlets? How is the technological revolution changing how information is reported and who reports it — and how consumers receive it?

The course starts in January. Shapiro is teaching it with a freelance newspaper and magazine reporter…

Create a social media strategy, launch your campaign, and track the results in our Social Media Marketing Boot Camp starting February 16. The online event and workshop will feature speakers including The Onion‘s Baratunde Thurston (left), Facebook’s Morin Oluwole, and bitly’s Tim Devane. Register now.