TVSpy LostRemote AgencySpy PRNewser FishbowlNY FishbowlDC SocialTimes AllFacebook GalleyCat UnBeige MediaJobsDaily

Fox News Takes Out Ad Touting ‘Most Trusted Name in News’

Fox News took out a full-page ad in yesterday’s Washington Post emblazoned with the title “The Most Trusted Name in News,” a slogan long used by rival network CNN. The ad cites a Public Policy Polling study as a source (the results can be found after the jump.) It also appeared in today’s Wall Street Journal and in MediaWeek.

foxad_2-1.jpg

Yesterday, appearing on ABC’s “This Week” Fox News founder and chairman Roger Ailes reiterated the slogan as Arianna Huffington questioned some of the network’s programming choices. “We’re the most trusted name in news,” said Ailes to which Barbara Walters responded, “I thought we were the most trusted name in news.”


Mediabistro Course

Content Marketing 101

Content Maketing 101Almost 60% of businesses use some form of content marketing. Starting December 8, get hands-on content marketing training in our online boot camp! Through an interactive series of webcasts, content and marketing experts will teach you  the best practices for creating, distributing, and measuring the success of your brand's content. Register now!