TVSpy LostRemote AgencySpy PRNewser FishbowlNY FishbowlDC SocialTimes AllFacebook GalleyCat UnBeige MediaJobsDaily

Golf Channel Adds a Morning Show… That Won't Just Cover Golf

Golf Channel, the Comcast-owned cable network that covers all things golf, is adding a live weekday morning show to its lineup. In a twist, the show will not just cover golf, but rather “will place an emphasis on golf while also offering a fresh perspective on topical news, sports and pop culture,” according to the network.

The program, tentatively called “Dawn Patrol,” will air from 7-9 AM Monday through Friday, beginning in January, 2011.

Golf is currently in the process of casting the two co-hosts.

“We’ve wanted to introduce a morning show to Golf Channel for a number of years and felt that now was the right time,” said Tom Stathakes, Golf Channel senior vice president of programming, production and operations, announcing the program. “Tackling everything from Tiger Woods to Brett Favre, the show’s format will be unlike anything we’ve done before and we are very excited to be launching it in 2011.”

Mediabistro Course

Content Marketing 101

Content Maketing 101Almost 60% of businesses use some form of content marketing. Starting December 8, get hands-on content marketing training in our online boot camp! Through an interactive series of webcasts, content and marketing experts will teach you  the best practices for creating, distributing, and measuring the success of your brand's content. Register now!