Headline Prime: “Showbiz Tonight” Sneak Peek

showbiztonight.jpgA sneak preview of “Showbiz Tonight” aired on CNN Sunday evening. If I hadn’t seen the CNN logo, I could have sworn I was watching Entertainment Tonight. (BTW, did they push the “LIVE!!!” element enough?) Other reactions:

> “Showbiz Tonight, which will air every weeknight at 7pm, is a marked departure from other CNN programming,” Digital Spy says. “Anchors A.J. Hammer and Karyn Bryant host the show from a glitzy set at the channel’s New York broadcast facility, and snazzy production effects lend the hour-long show a fast-paced feel.”

> It’s “sharp and full of energy,” an e-mailer says. “It has an ‘E.T.’ (Entertainment Tonight) feel to it. I think it has a chance.”

> What’s Happening At CNN: “My first thought was how much this looked like a Fox News program, but hey I like the colors and the liveliness of the program.”

> “Showbiz Tonight ain’t no Entertainment Tonight, but it’s not bad. Set could be better, graphics could use a retouch…but I think I am spoiled whenever I watch ET,” an e-mailer says.

MEDIABISTRO EVENTS

Get Social Media Marketing Secrets from Experts

Create a social media strategy, launch your campaign, and track the results in our Social Media Marketing Boot Camp starting February 16. The online event and workshop will feature speakers including The Onion‘s Baratunde Thurston (left), Facebook’s Morin Oluwole, and bitly’s Tim Devane. Register now.