Joran Van Der Sloot Gives Primetime Its Largest Audience In Nearly Three Years

cuomofeb24.jpgYesterday on HLN’s Showbiz Tonight, I expressed some surprise that viewers were still fascinated by the Natalee Holloway disappearance. But once again, here’s more proof that they can’t get enough of the case:

Chris Cuomo‘s exclusive interview with Joran Van Der Sloot on ABC’s Primetime Thursday night delivered the program’s largest audience in nearly three years. The broadcast averaged 12.4 million total viewers. The newsmagazine’s 4.4 rating in the 18-49 demo beat CBS’s 3.8…

MEDIABISTRO EVENTS

Get Social Media Marketing Secrets from Experts

Create a social media strategy, launch your campaign, and track the results in our Social Media Marketing Boot Camp starting February 16. The online event and workshop will feature speakers including The Onion‘s Baratunde Thurston (left), Facebook’s Morin Oluwole, and bitly’s Tim Devane. Register now.