Katrina: The Technological Challenge

Covering the hurricane’s assault on the Gulf Coast was a technological challenge to say the least, the Hollywood Reporter explains. CBS’ Early Show EP Michael Bass said the morning show’s rundown changed rapidly as correspondents’ video streams came in and out.

“You’re constantly looking and adding and adjusting. We didn’t know from half-hour to half-hour what we’d have up. You have to constantly adjust once the story changes.”

Videophones, telephones and even still photographs became vital…

MEDIABISTRO EVENTS

Get Social Media Marketing Secrets from Experts

Create a social media strategy, launch your campaign, and track the results in our Social Media Marketing Boot Camp starting February 16. The online event and workshop will feature speakers including The Onion‘s Baratunde Thurston (left), Facebook’s Morin Oluwole, and bitly’s Tim Devane. Register now.