Middle East Crisis: Anchors Away

Tim Cuprisin asks: Why were anchors in the Middle East? “With just a half-hour a night — 22 minutes, if you take out the commercials — there’s not much an anchor can do, other than show his face,” he says.

More: “The situation is different for the cable anchors, like CNN’s [Anderson] Cooper, who has plenty of time on camera — at least two hours a night from 9 to 11 p.m. On Friday, he was able to put together a one-hour special on Hezbollah, the Shiite Muslim force that is the main target for the Israeli offensive.” . By the way, Brian Williams extended his on-air time by appearing on MSNBC…

Create a social media strategy, launch your campaign, and track the results in our Social Media Marketing Boot Camp starting February 16. The online event and workshop will feature speakers including The Onion‘s Baratunde Thurston (left), Facebook’s Morin Oluwole, and bitly’s Tim Devane. Register now.