TVSpy LostRemote AgencySpy PRNewser FishbowlNY FishbowlDC SocialTimes AllFacebook GalleyCat UnBeige MediaJobsDaily

Morning Show Ratings: Week of April 16 … and a Preview of How This Week May End

As we reported earlier, NBC’s “Today” show is back on top in the mornings in what could be a see-saw of first and second place finishes for “Today” and ABC’s “Good Morning America.” For the first three days of this current week, “GMA” has a +220,000 viewer lead on “Today.” “GMA” came in first both Tuesday and Wednesday.

Compared to the same week last year “Today” is down -2% in Total Viewers and down -3% in younger viewers while both “GMA” and “CBS This Morning” improved their year-ago numbers: GMA is up +4% / +15% and “CBS This morning is” up +7% / +11%.

The averages for the week of April 16:

  • Total Viewers: NBC: 5.25M / ABC: 5.01M / CBS: 2.53M
  • A25-54 viewers: NBC: 2.32M / ABC: 1.94M / CBS: 1.01M
Mediabistro Course

Mediabistro Job Fair

Mediabistro Job FairLand your next big gig! Join us on January 27 at the Altman Building in New York City for an incredible opportunity to meet with hiring managers from the top New York media companies, network with other professionals and industry leaders, and land your next job. Register now!