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Morning Show Ratings: Week of Dec. 15

NBC’s Today show continues to dominate the mornings — now 13 years and one week at #1. For the week of December 15, “Today” led with 6 million Total Viewers. It was the best week (non-Olympics) for “Today” since April. ABC’s Good Morning America drew 4.8 million. CBS’s “The Early Show,” had 3.5 million; its best week in more than four years — since February 2004. All three shows grew week-over-week. The Early Show was the only one to grow year-over-year in the A25-45 demo rating — up 30%.

Total Viewers: NBC: 6,022,000 / ABC: 4,864,000 / CBS: 3,511,000

A25-54 rating: NBC: 2.2/15 / ABC: 1.7/11 / CBS: 1.3/8

Mediabistro Course

Multimedia Journalism

Multimedia JournalismStarting September 25, learn how to create interactive packages with photos, audio, and video! Taught by a multiplatform journalist, Darragh Worland will teach you how to come up stories that would be best told in a multimedia format, and create original content for that package using photos, slideshows, and short video and audio pieces. Register now!