“Good Morning America” took the first week of February sweeps in both Total Viewers and younger viewers but it was “CBS This Morning” that experienced the most growth compared to the same week last year.
With a Super Bowl bounce “CTM” was up +16% in total viewers and up +11% in younger viewers. ABC’s “GMA” also saw year-over-year growth: up +9% in total viewers and up +1% in the demo. NBC’s “Today” was down in both measurements: -16% / -21%.
“GMA” continues to see its largest audience in 7 years and best A25-54 performance in 4 years.
The averages for the week of February 4, 2013:
- Total Viewers: ABC: 5.385M / NBC: 4.774M / CBS: 3.115M
- A25-54 viewers: ABC: 2.043M / NBC: 1.994M / CBS: 1.198M