TVSpy LostRemote AgencySpy PRNewser FishbowlNY FishbowlDC SocialTimes AllFacebook GalleyCat UnBeige MediaJobsDaily

Morning Show Ratings: Week of February 6

NBC continues to take top billing this week, with “Today” leading ABC’s “Good Morning America” and “CBS This Morning” in both Total Viewers and A25-54 viewers.

Week-to week, “Today” and “CBS This Morning” were up in both Total Viewers and A25-54 viewers. “GMA” was down slightly in both measurements.

Compared to the same week last year, all three shows were down in Total Viewers. “Today” and “CBS This Morning” were both also down in the demographic, while “GMA” was up +6%.

The averages for the week of February 6:

  • Total Viewers: NBC: 5.67M / ABC: 4.92M / CBS: 2.68M
  • A25-54 viewers: NBC: 2.51M / ABC: 2.02M / CBS: 1.08M
Mediabistro Course

Content Marketing 101

Content Maketing 101Almost 60% of businesses use some form of content marketing. Starting December 8, get hands-on content marketing training in our online boot camp! Through an interactive series of webcasts, content and marketing experts will teach you  the best practices for creating, distributing, and measuring the success of your brand's content. Register now!