Last week saw a slight decline for all the morning network news programs after the week prior brought in elevated viewership due to the crisis in Egypt. NBC’s “Today” remained the top morning network news program for the week with a 750K lead on #2 ACB’s “Good Morning America.”
Year-over-year “Today” was up slightly in Total Viewers, no small feat considering the week of Feb. 8, 2010 saw the “Today” team in Vancouver ahead of the Winter Olympics. “GMA” asaw year-over-year gains in both Total Viewers and A25-54 viewers. CBS’ “The Early Show” was down slightly in both, year-over-year.
The averages for the week of Feb. 7:
- Total Viewers: NBC: 5.75M / ABC: 5.00M / CBS: 3.02M
- A25-54 viewers: NBC: 2.71M / ABC: 1.92M / CBS: 1.29M