Morning Show Ratings: Week of Nov. 19

During the Holiday-shortened week (Thursday & Friday are omitted from the average) The Today show brought in more than 5.6 million viewers for the week — a 14% lead over GMA and a 112% lead over The Early Show.

For the week of Nov. 19:

Total viewers: NBC: 5,620,000 / ABC: 4,910,000 / CBS: 2,650,000

Households: NBC: 4.4/15 / ABC: 3.8/13 / CBS: 2.1/7

25-54 demo: NBC: 2.2/15 / ABC: 1.7/13 / CBS: 0.9/8

Create a social media strategy, launch your campaign, and track the results in our Social Media Marketing Boot Camp starting February 16. The online event and workshop will feature speakers including The Onion‘s Baratunde Thurston (left), Facebook’s Morin Oluwole, and bitly’s Tim Devane. Register now.