TVSpy LostRemote AgencySpy PRNewser FishbowlNY FishbowlDC SocialTimes AllFacebook 10,000 Words GalleyCat UnBeige MediaJobsDaily

Morning Show Ratings: Week of November 7

Americans’ search for Matt Lauer on the global map helped give “Today” its best viewership in almost six months — since the week of May 23 which was Meredith Vieira‘s penultimate week on the show. “Today” had a +810,000 lead on “Good Morning America.”

Compared to the same week last year “Today” was up +5% in Total Viewers, while “GMA” was up +9%. Of the three programs, only “GMA” also saw A25-54 viewer growth, up double digits: +13%. The ABC program continues to narrow the gap with “Today” in both Total Viewers (-46%) and A25-54 viewers (-38%) versus this time last year.

The averages for the week of November 7:

  • Total Viewers: NBC: 5.98M / ABC: 5.17M / CBS: 2.77M
  • A25-54 viewers: NBC: 2.54M / ABC: 2.02M / CBS: 1.61M
Mediabistro Course

Multimedia Journalism

Multimedia JournalismStarting September 25, learn how to create interactive packages with photos, audio, and video! Taught by a multiplatform journalist, Darragh Worland will teach you how to come up stories that would be best told in a multimedia format, and create original content for that package using photos, slideshows, and short video and audio pieces. Register now!