Morning Show Ratings: Week of Oct. 9

The Today Show beat Good Morning America by 863,000 total viewers last week. Here’s NBC’s press release.

It was a big news week, but Today was only up 0.1 compared to the week before (4.4 vs. 4.3 the week of Oct. 2). For the week of Oct. 9:

Total viewers: NBC: 5,600,000 / ABC: 4,700,000 / CBS: 2,800,000

Households: NBC: 4.4/16 / ABC: 3.8/14 / CBS: 2.2/8

> Also: In the key demo of women 25-54, NBC was down 7 percent and ABC was down 11 percent. CBS was flat. In the women 18-49 demo, NBC was down 13 percent and ABC was down 5 percent…

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