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‘Morning’ Slide For CNN

The promos for CNN’s four-hour American Morning say “real news makes the difference,” but it’s not true in the demo ratings. Since the expansion of AM to 6am on Nov. 28, the program has barely moved the needle in the coveted 25-54 demographic.

Fox & Friends enjoys 50 percent of the demo market share in the morning, while CNN has 19%, HLN has 18%, and MSNBC has 13%. Robin Meade‘s Robin & Company on Headline News is a mere 9,000 viewers from taking The O’Brien‘s down for the count, as the chart below demonstrates. Click on it to view full-size:

morningnewsdec292.jpg

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Create Quick Video for the Web

Create Quick Video for the WebLearn how to shoot, edit, and encode online video! Starting October 4, write video scripts and story outlines, shoot and edit film, and broadcast your work on video-sharing sites like YouTube and Vimeo. Students will get hands-on experience with a Canon HDV camera and Final Cut in this course. Register now!