The Today show topped its morning competition for the 644th week in a row. With 5.6M Total Viewers, Today had a 20% lead over Good Morning America. Week-to-week, second place GMA cut the gap with Today by 21% in Total Viewers and 12% in the A25-54 demo. Third place The Early Show posted year-to-year gains: up 8% in Total Viewers and up 22% in the demo.

For the week of April 7:

Total viewers: NBC: 5,580,000 / ABC: 4,640,000 / CBS: 2,880,000

Households: NBC: 4.3/15 / ABC: 3.6/13 / CBS: 2.2/8

A25-54 demo: NBC: 2,620,000 / ABC: 2,100,000 / CBS: 1,400,000