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Wednesday, Jun 20

Lauer's Interview With Princes Scores Big

Matt Lauer's Dateline NBC interview with Prince Harry and Prince William was a big ratings success on Monday night:

From Media Life:

The special 'Dateline' averaged a 4.1 rating in adults 18-49, according to Nielsen overnights, finishing No. 1 for the night in the demographic and dominating the 10 p.m. timeslot.

The show averaged 12.2 million total viewers, making it the most-watched newsmagazine of the summer and the most-watched non-sports program on broadcast since Fox's 'House' season ender last month.

It was the top-rated 'Dateline' since a January 2005 episode with an interview of Amber Fry. It scored NBC's best numbers in the 10 p.m. Monday slot since the Golden Globes some five months ago.

Posted by Guest Blogger | 02:45 PM | NBC

new on mediabistro.com

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