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New Startup Lets You Create Your Own TV News Anchor

Have you ever wanted to have a news anchor read you the morning newspaper? Yes, those of us in New York have Pat Kiernan, but for most of the country, there is no such thing.

A new startup is aiming to change that. Guide takes any written content, be it from Twitter, or a newspaper or magazine, and creates a virtual anchor to read the stories for you.

The anchor can be a man or woman, old or young, or even a robot or cat, if you desire. That said, it doesn’t look like the traditional news anchor will be disappearing anytime soon.

WATCH:

Mediabistro Event

“Vine: Create Quick Social Video to Market Your Brand” Webcast is Today at 4 pm ET

Bring your Twitter efforts and information to life with this popular video app. Find out how in our Vine webcast taking place today, June 19, from 4-5 pm ET. Gemma Craven (left), EVP, New York group director of Social@Ogilvy, will discuss how her team has created interactive videos for brands to get their message heard. Register soon.