TVSpy LostRemote AgencySpy PRNewser FishbowlNY FishbowlDC SocialTimes AllFacebook 10,000 Words GalleyCat UnBeige MediaJobsDaily

‘Nightline’ Wins Late Night for Second Straight Season

For the second straight season, ABC’s “Nightline” is #1 in late night.

“Nightline” won for the 2011-12 broadcast season across all key demos: Total Viewers (3.89 million), A25-54 (1.53 million) and A18-49 (1.17 million).

The ABC Show defeated the “Tonight Show with Jay Leno” by +99,000 Total Viewers and by +73,000 A18-49 viewers, posting its largest advantages over NBC in 18 years. “Nightline” also defeated the “Late Show with David Letterman” by +670,000 Total Viewers and +147,000 A25-54 viewers, the biggest margins in 13 years and 12 years, respectively.

ABC’s ratings are based on a 25-minute broadcast, while CBS and NBC are based on approximately :50 minutes (prior to the final national commercial break of each program).

  • 2011-12 Broadcast Season:
Show Network Total Viewers A25-54 A18-49
Nightline ABC 3.89M 1.53M 1.17M
Tonight Show NBC 3.71M 1.43M 1.09M
Late Show CBS 3.22M 1.38M 1.06K
Mediabistro Course

Social Media Strategy Boot Camp

Social Media Strategy Boot CampStarting November 10, build a complete social media strategy for your brand! Through a series of weeklong webcasts, marketing and social media experts will teach you how to integrate social media into your overall marketing strategy, understand key metrics and analytics, and master the emerging trends in social. Register now!