Q1 #s: Weekday Prime Comparison

This earlier post about primetime #s included Saturday and Sunday data. An insider suggests breaking out the Monday through Friday numbers, to compare the weekday primetime schedules of the cable nets:

Q1 2004 / Q1 2005 / % change

FNC: 1,658,000 / 1,891,000 / +14%

CNN: 908,000 / 896,000 / -1%

HLN: 212,000 / 261,000 / +23%

MSNBC: 334,000 / 319,000 / -4%

CNBC: 207,000 / 124,000 / -40%

> “CNN’s Prime Time programming continued to collapse under the leadership of Jonathan Klein, with FNC doubling CNN’s Prime Time average compared to last year,” FNC’s press release says…

MEDIABISTRO EVENTS

Get Social Media Marketing Secrets from Experts

Create a social media strategy, launch your campaign, and track the results in our Social Media Marketing Boot Camp starting February 16. The online event and workshop will feature speakers including The Onion‘s Baratunde Thurston (left), Facebook’s Morin Oluwole, and bitly’s Tim Devane. Register now.