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Posts Tagged ‘Barry Bonds’

Gymnast Alicia Sacramone Signs Endorsement Deal with Under Armour

Gymnast Alicia Sacramone has signed with Under Armour sports apparel, becoming the first gymnast to land an endorsement deal with the Baltimore, MD-based outfit. Sacramone, a member of the silver medal-winning U.S. Olympic team in 2008, is one of the most successful gymnasts in U.S. history and is currently tied for the highest career tally of World Championship medals for American gymnasts, including three golds, four silvers and two bronzes. She has been named USA Gymnastics’ Sportswoman of the Year four times.

“Alicia’s commitment to training and her determination to perform at the highest level makes her an inspiration to young athletes across the world and an ideal fit for the Under Armour Brand,” said Tori Hanna, director of women’s sports marketing for Under Armour. “While her numerous medals and accolades are a clear reflection of her talent, it is her indomitable spirit that sets her apart as a natural choice to become the first Under Armour athlete on the gymnastics floor.”

Sacramone joins other athletes who have signed with Under Armour, including swimmer Michael Phelps, skier Lindsey Vonn, women’s soccer player Lauren Cheney and New England Patriots quarterback Tom Brady.

“I’m honored to join the Under Armour family, as Under Armour’s emphasis on training and its dedication to the next generation of athletes aligns perfectly with my core values,” said Sacramone. “I’ve always admired Under Armour apparel for its performance and style and now, to get the chance to work alongside such a high caliber of world champion athletes, it’s just an unbelievable opportunity.”

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Peter King: No Hard Knocks This Year

Peter King of Sports Illustrated reports on Twitter that HBO will not film Hard Knocks this summer, a victim of the lingering lockout.

“No ‘Hard Knocks’ this year. I repeat: No ‘Hard Knocks.’

The cancellation of the popular training camp documentary series comes on the heels of the NFL’s cancellation of the Hall of Fame game between the Bears and Rams.

Sources on both sides of the labor impasse have said the end of the lockout is imminent, but fine details need to be hammered out before the lockout threatens the first week of preseason games.

Sugar Bowl Earns 8.4 Overnight Rating

Ohio State’s 31-26 win over Arkansas in the Sugar Bowl earned a 8.4 overnight rating on ESPN, the second-highest overnight rating for college football in the network’s history.

Last night’s overnight is down just three percent (8.7) than last year’s Sugar Bowl between Florida and Cincinnati on New Year’s night. Compared to last year’s Orange Bowl that was played on the equivalent Tuesday night, overnights were up 17 percent (7.2). Read more

FoxSports.com And NESN Enter Digital Partnership

FoxSports.com on MSN and NESN announced on Thursday a new digital content sharing partnership that makes NESN.com the exclusive provider of New England and Boston sports news on FoxSports.com.

As part of the agreement, FoxSports.com will have the right to both publish and directly link to NESN’s spots news content and provide for cross promotional opportunities between the two sites.

“The FOX Sports Local websites are the fastest-growing regional sports websites in the country,” said Mike Hall, NESN’s Director of New Media. “We are proud to join the FOX Sports family of local websites to help extend their reach in the northeast while helping NESN to continue to grow our site as the premier destination for fans of New England sports.”

SBD: Page Thompson Stepping Down at Golf Channel

Sports Business Daily’s John Ourand reports that Golf Channel president Page Thompson will be stepping down “by the end of the year.”

Ourand reports that Thompson told staff that he will be moving back to Philadelphia before Comcast, which owns Golf Channel, gets final regulatory approval to acquire NBC Universal. NBC Sports & Olympics chairman Dick Ebersol was spotted taking a tour of Golf Channel, which is based in Orlando, earlier this year.

It sounds like Thompson may be in line for a new gig at Comcast, though what that job is remains to be seen. he had been leading the network for the last three years.

Update: B&C‘s Jon Lafayette confirms that Thompson will be getting a more senior job at Comcast.