It’s no Longhorn Network, but Kansas State is launching their own high-definition digital network at the end of month called K-StateHD.TV.

Wildcat fans will have access to over 100 live athletic events during the 2011-12 season, classic K-State games and replays, press conferences, originally programming and on-campus performances.

K-StateHD.TV goes live on Aug. 30 with the Wildcats’ volleyball home opener against Creighton. K-State’s football season opener against Eastern Kentucky will be broadcast live exclusively on K-StateHD.TV, the first time in school history that a live home football game will be made available solely online. Read more

Tom Brady might be the only person not watching HBO’s Hard Knocks.

The New York Daily News loves the Darrelle Revis storyline. Sports Business Daily reports that “the show is averaging a double-digit ratings increase so far this season and has made a star out of coach Rex Ryan.” Even the Boston Globe, which one thinks might have some allegiance to the New England Patriots, can’t get enough.

It’s another coup for NFL PR.

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