TVNewser Show TVSpy LostRemote AgencySpy PRNewser FishbowlNY FishbowlDC SocialTimes AllFacebook 10,000 Words GalleyCat UnBeige MediaJobsDaily

“The First Woman Anchor Had Not Changed The Evening News’ Numbers One Way Or Another”

couricdec18.jpgKatie Couric is one of 27 “People Who Mattered” in Time’s Person of the Year issue. But James Poniewozik‘s blurb doesn’t make her sound very important:

“Hype and arrows aside, her program was a fairly standard newscast, treating largely the same stories and facing the same challenges as its rivals — namely, getting today’s busy people to sit for the news at 6:30.

As it turned out, the newscasts finished November sweeps in the same order they had before Couric — NBC first, ABC second, CBS third — with each network’s ratings slightly down over the year, continuing a long-standing trend. The first woman anchor had not much changed the evening news’ numbers one way or another. Which, in the TV business, is perhaps the most meaningful kind of equality there is.”

Mediabistro Event

TVNewser Show Coming to NYC on April 29!

TVNewser ShowThe TVNewser Show Seminar & Media Job Fair will explore the way TV business and technologies are changing through informative panels and discussions with industry experts. Attendees will also have the opportunity to network with other like-minded professionals at the event's exclusive media job fair. Register before midnight on April 28 to save on on-site pricing!