Finding itself in the news this week, the presses roll on for Time Inc. magazines including the flagship TIME.

In this week’s edition, out tomorrow, media critic James Poniewozik writes about “the most significant bias out there: moderate bias.”

Sean Hannity‘s Republicanism, [Glenn] Beck’s populism and Mike Huckabee‘s Christian conservatism are very different – as are, say, Rachel Maddow‘s progressivism and Chris Matthews‘ Democratic insiderdom. All of this promises wild and interesting times for journalists to cover, but they won’t be able to do it from the neutral center. Because there isn’t one, and there never was.