• The first Olympic competition took place this morning, two days before the Opening Ceremony. Women’s soccer preliminaries aired on MSNBC with Great Britain beating New Zealand, 1-0. Also today, the USA women beat France, 4-2.

• TVSpy reports NBC News and NBC’s 10 owned TV stations are joining forces for the social games, curating the best content from Facebook, Twitter, Instagram and more. This first-of-its-kind project leverages the resources from both NBCU divisions.

• The “Today” show team of Matt Lauer, Savannah Guthrie, Natalie Morales and Al Roker are now all in London. Today’s show originated from the Tower of London. During the games, the show will come from this set (below) at Olympic Park.