The Scoreboard: Saturday, October 28

25-54 demographic: (LS)

Total day: FNC: 209 | CNN: 122 | MSNBC: 122 | HLN: 101 | CNBC: 108

Prime: FNC: 177 | CNN: 104 | MSNBC: 143 | HLN: 57 | CNBC: 140

	5p:	6p:	7p:	8p:	9p:	10p:	11p:
FNC	Big Story:	Belt./Watch:	Report:	Heartland:	Lineup:	Big Story:	Journal/Belt.:
	179	160/113	199	167	159	205	135/156
CNN	Newsroom:	Dobbs:	Week/War:	Broken:	King:	Newsroom:	Broken:
	123	100	177	125	84	104	148
MSNBC	Investig.:	Special:	Reports:	Investig.:	Investig.:	Investig.:	Investig.:
	150	75	58	70	159	200	210
HLN	HLN/House:	Prime:	Beck:	Grace:	Beck:	Grace:	Showbiz:
	52/74	84	52	72	51	49	118

Data by Nielsen Media Research. Live and same day (DVR) data.

Total viewers: (LS)

Total day: FNC: 651 | CNN: 380 | MSNBC: 275 | HLN: 256 | CNBC: 260

Prime: FNC: 736 | CNN: 465 | MSNBC: 287 | HLN: 243 | CNBC: 359

	5p:	6p:	7p:	8p:	9p:	10p:	11p:
FNC	Big Story:	Belt./Watch:	Report:	Heartland:	Lineup:	Big Story:	Journal/Belt.:
	644	852/806	854	662	757	788	573/499
CNN	Newsroom:	Dobbs:	Week/War:	Broken:	King:	Newsroom:	Broken:
	457	445	509	440	491	465	401
MSNBC	Investig.:	Special:	Reports:	Investig.:	Investig.:	Investig.:	Investig.:
	391	212	143	194	325	342	383
HLN	HLN/House:	Prime:	Beck:	Grace:	Beck:	Grace:	Showbiz:
	177/159	179	180	309	263	155	238

Create a social media strategy, launch your campaign, and track the results in our Social Media Marketing Boot Camp starting February 16. The online event and workshop will feature speakers including The Onion‘s Baratunde Thurston (left), Facebook’s Morin Oluwole, and bitly’s Tim Devane. Register now.