The Scoreboard: Tuesday, February 21

25-54 demographic:

Prime: FNC: 365,000 / CNN: 171,000 / MSNBC: 163,000 / HLN: 152,000 / CNBC: 89,000

6pm: Hume: 294,000 / Dobbs: 257,000 / Abrams: 149,000

7pm: Shep: 325,000 / Blitzer: 242,000 / Hardball: 189,000 / Showbiz: 119,000

8pm: O’Reilly: 480,000 / Zahn: 166,000 / Countdown: 171,000 / Grace: 160,000 / On The Money: 70,000

9pm: H&C: 297,000 / King: 172,000 / Rita: 156,000 / Prime News: 99,000 / Mad Money: 94,000

10pm: Greta: 318,000 / Cooper: 177,000 / Scarborough: 162,000 / Grace repeat: 196,000 / Big Idea: 103,000

11pm: O’Reilly repeat: 340,000 / Cooper: 176,000 / Situation: 139,000 / Showbiz repeat: 144,000 / On The Money: 77,000

Total viewers:

Prime: FNC: 1,649,000 / CNN: 625,000 / MSNBC: 358,000 / HLN: 353,000 / CNBC: 165,000

6pm: Hume: 1,326,000 / Dobbs: 836,000 / Abrams: 290,000

7pm: Shep: 1,343,000 / Blitzer: 818,000 / Hardball: 515,000 / Showbiz: 228,000

8pm: O’Reilly: 2,317,000 / Zahn: 618,000 / Countdown: 353,000 / Grace: 522,000

9pm: H&C: 1,387,000 / King: 713,000 / Rita: 382,000 / Prime News: 241,000

10pm: Greta: 1,242,000 / Cooper: 543,000 / Scarborough: 338,000 / Grace repeat: 297,000

11pm: O’Reilly repeat: 978,000 / Cooper: 341,000 / Situation: 235,000 / Showbiz repeat: 223,000

Create a social media strategy, launch your campaign, and track the results in our Social Media Marketing Boot Camp starting February 16. The online event and workshop will feature speakers including The Onion‘s Baratunde Thurston (left), Facebook’s Morin Oluwole, and bitly’s Tim Devane. Register now.