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Velshi on the Menu: “Our Audience is Prepared to Digest More News”

velshi_4-9.jpgWith Glynnis still in Canada, we were joined by another Canadian on our four-month podcast anniversary: CNN’s chief business correspondent, Ali Velshi.

Velshi talked about the coverage, and successes and failures, of President Obama’s Europe trip.

We also discussed the various “Money Summits” CNN has been airing — which will continue in May. “They’ve been very, very well-received, and I’m pleased about that,” said Velshi. “What it says is that our audience is prepared to digest more news and news of a greater sophistication when it comes to their money.”

Velshi says interaction is important in business reporting. “It’s not scientific: it’s emails and phone calls and I-Reports,” he said. “But it’s some sense of feedback about what viewers want, and it tends to resonate.”

Also discussed: Velshi’s current advice to those in financial trouble, the Wall St. Journal’s new pay model and Velshi’s upcoming trips to Canada.

You can listen to all the past podcasts at BlogTalkRadio.com/mediabistro and call in at 646-929-0321. On tomorrow’s Menu: ABC’s Cynthia McFadden.

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