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While Katie Couric Sits in on ‘GMA,’ A Legend Returns To ‘Today’

The “Today”show isn’t letting Katie Couric‘s return to morning TV go unchallenged. In the ultimate of TV teases, the network began running promos today about a secret guest who will appear Monday — “for one show only” — the same day Couric begins a week of fill-in co-hosting on cross-town and cross-country rival “Good Morning America.” And as teases go, the promo gave no hint about who it might be. Gene Shalit? Bryant Gumbel? Guess we’ll just have to wait and see.

On tonight’s “Nightly News” Lester Holt also promoted a Tuesday visit to “Today” by Sarah Palin.

Mediabistro Event

“Vine: Create Quick Social Video to Market Your Brand” Webcast

Bring your Twitter efforts and information to life with this popular video app. Find out how in our Vine webcast taking place tomorrow, June 19 from 4-5 pm ET. Gemma Craven (left), EVP, New York group director of Social@Ogilvy, will discuss how her team has created interactive videos for brands to get their message heard. Register today.